Augmented Data — Add New Questions

What is Augmented Data?

Augmented data generation allows you to add new questions to existing survey data by generating synthetic responses for each respondent based on their previous answers. If you collected 20 questions from 500 respondents, you can generate responses to 15 additional questions for each of those same 500 people.

Key Benefits

Extend Existing Studies

Add questions without re-surveying participants. Expand the scope of completed research with no additional fieldwork.

Maintain Respondent Consistency

New answers align with each person's original responses. Every augmented data point is grounded in the individual's existing profile.

No Participant Drop-off

Keep your full sample size intact. No attrition, no panel fatigue, no lost respondents between waves.

Cost Effective

Avoid expensive re-fielding costs. Generate additional data points at a fraction of the cost of a new survey wave.

Instant Results

Generate additional data points immediately. No waiting for panel recruitment, fielding windows, or data cleaning cycles.

Perfect For

Adding follow-up questions post-analysis
Testing new hypotheses on existing data
Expanding competitive analysis
Adding behavioral or attitudinal depth
Cross-category research expansion
Academic research extensions
Pilot study enhancement

Data Consistency

Every augmented response is generated with full awareness of the respondent's existing answers. This ensures coherence across the combined dataset.

Individual-level response coherence: Each new answer reflects the specific respondent's established patterns and preferences.
Demographic alignment maintained: Age, gender, income, and other demographic factors are preserved and inform new responses.
Attitude consistency across questions: Sentiments and opinions expressed in original answers carry through to augmented responses.
Behavioral pattern preservation: Usage habits, purchase behaviors, and lifestyle indicators remain consistent.
Statistical relationships retained: Correlations and cross-tabulations between original and new questions reflect realistic patterns.
Full crosstab compatibility: The combined dataset supports standard crosstab analysis as if all questions were fielded together.

How It Works

Upload Your Existing Data: Provide your original survey results. The system ingests respondent-level data with all questions and answers intact.
Add New Questions: Define the additional questions you want answered. Use any question type — single-choice, multi-choice, open-ended, scales, or rankings.
AI Context Analysis: Our models analyze each respondent's existing answers, building an individual profile from their demographics, attitudes, and behaviors.
Generate Consistent Responses: New answers are generated that align with each person's profile. Every response is grounded in the context of that individual's original survey data.
Download Enhanced Dataset: Get a combined file with original + new responses. The output is a single, analysis-ready dataset with all respondents and all questions.

Each respondent's new answers are generated based on their individual response patterns, demographics, and attitudes from the original survey. This is not aggregate-level imputation — it is individual-level augmentation.

Example Use Cases

        Product Study Extension
        Original Survey: 500 respondents answered 25 questions about a product
Augmentation: Add 10 new follow-up questions about product use or purchase intent
Result: Same 500 respondents now have answers to both the original questions and the follow-up questions

      

        Academic Research Expansion
        Original Survey: 300 students answered questions about study habits
Augmentation: Add questions about technology usage and social media
Result: Enhanced dataset enables correlation analysis between study habits and digital behavior

      

Related Capabilities

Augmented data is one of three ways to extend your research with Simsurveys. Explore the other approaches to find the right fit for your project.

Synthetic Data Generation

Generate complete survey datasets from scratch using AI-powered respondent simulation.

Learn more →

Expanded Data

Increase your sample size by generating additional respondents that match your existing data's demographic profile.